Product packaging design
As a graphic designer on the New Mills cereal packaging project, my role involved creating visually appealing and functional design that could attract consumers while effectively communicating the brand's message. I collaborated with marketing teams to understand target audiences and incorporate elements like color, typography, and imagery that align with the brand identity. Additionally, I ensured that the packaging regulatory requirements are practical for production. Ultimately, my goal was to create packaging that stands out on the shelf and enhances the overall consumer experience.
Marketing Materials
Chamblee Bagels is cozy, neighborhood bagel shop that brings the essence of New York City flavors to the community. I designed business cards that exude a warm and vibrant vibe, featuring a soothing pink color and a rounded typeface that appeals to local families.
Book Covers
"Ode to Some Yellow Flowers" is an inspiring book for which I designed the cover. A client asked for an illustration that reflects the title, and the book was utilized as wedding party favors.
Business Advertising
Zero Hour is a boutique business based in Warsaw, Poland, specializing in organizing photography excursions throughout Europe.
I designed a poster that aligns with the brand's identity: vibrant, striking, and playful. It appeals to young and adventurous photographers eager to showcase the world from a fresh perspective through their lens.